informing, connecting, activating, actioning

Want a lush, more desirable lawn...?

Bradley the Lawn Tamer will show you how to grow a stronger lawn while avoiding excessive water use.

Having trouble taming your lawn? 'Bradley the Lawn Tamer' is here to whip you into shape. Learn to grow your grass the right way and you'll save time, money and water.

Find six youtube clips and accompanying factsheets covering: lawn species, mowing, irrigation and leaks, fertiliser, watering and soils.

This is a very clever resource created by Townsville City Council incorporating thematic communications and community based social marketing. Check it out, it's a classic and its very, very effective!

http://www.townsville.qld.gov.au/water-waste-and-environment/sustainability/lawn-tamer